• Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity
  • Brazen Lot — Brand identity

Brazen Lot — Brand identity

We built Brazen Lot a brand that flickers between desire and danger. A heavy, compressed wordmark anchors everything: unmissable, a little confrontational, built to own any surface it lands on. Two colours only, near-black and bone white, stripped back to let the attitude do the work. Raw, surreal photography, bold type set large, and a visual language that draws you close and keeps you on edge.

Next up

  • Hairpip — Packaging
  • Sam Buckley — Avatars
  • NIDA — Seasonal campaign
  • Brazen Lot — Brand identity
  • Sydney Lunar Festival — Visual identity
  • Screen Forever — Brand identity
  • Louise Walsh — Brand and website
  • Vow — Illustration
  • Vogue Living — Illustration
  • hUMBL — App
  • Offspring — Illustration